Vision & Mission
We envision a truly sustainable, family-run company. We want to maintain a steady balance between innovation and tradition from online to our offline stores. In our vision, RIANI is much more than just a brand. We want to embody a lifestyle that will make every customer a RIANISTA and therefore part of the RIANI family.
Our mission is to achive steady growth that allows us to focus on offering the very best quality and the further development of our collection as well as employee loyalty and the needs of our customers. We have made it our mission to share that special RIANISTA sense of life with every customer - regardless of age or shape.